Political Action Conference – Toronto

January 20, 2025 at 7:00 PM -
January 21, 2025 at 5:00 PM
Metro Toronto Convention Centre 255 Front St W Toronto, ON M5V 2W6

Join the Canadian Labour Congress in Toronto on January 20-21 for our 2025 Election Readiness Conference. With so much at stake, let’s sharpen our skills to lead campaigns that put workers first. Dive into core issues, build strategies for the election, and align your union’s goals for the future.

Workshop plan for the day

We’re excited to share a mix of workshops with you:
1. Kick-off workshop: we’ll start with one workshop everyone attends together. It’ll set the stage for a great day.
2. Your choice: after that, you’ll choose between two workshops for the rest of the day—pick the one that fits you best.
Looking forward to a day of learning together!

Register Online

***Attendees will be prompted to select one of the below registration groups during registration. Each registration group will have their own meeting space at the conference, and it includes two workshops.

Inscription des participants – Français – Groupe 1

Les enjeux et vous, examen approfondi

Fournir un aperçu détaillé des problèmes pour assurer une compréhension claire et renforcer la confiance. Expliquer comment lire et utiliser nos guides de message afin de contrer les points de discussion des conservateurs sur nos principaux enjeux et comment recadrer les questions en fonction de nos arguments

Comment vous approprier notre campagne stratégique

En utilisant notre stratégie de campagne comme exemple, solidifier la compréhension des aspects clés de toute stratégie fructueuse (objectifs, théorie du changement, public cible, tactiques, mesures de succès, échéanciers). Travailler avec les participants à l’élaboration d’un cadre pour leur propre stratégie qui appuie la campagne du CTC et les objectifs de leur syndicat/conseil du travail, tout en tenant compte des circonstances et des perspectives uniques de leurs membres.

Participant Registration – English – Group 1

The Issues and You, Deep Dive 1

Provide an in-depth overview of issues to ensure clear understanding to build confidence. Work through how to read and use our message guides to push back on Conservative talking points on our key issues and how to reframe questions to suit our narrative.

Making our Campaign Strategy your Campaign Strategy 1

Using our campaign strategy as an example, solidify understanding of the key aspects of any successful strategy (goals, theory of change, audience, tactics, measurements of success, timelines). Work with participants to develop a framework for their own strategy that supports both the CLC’s campaign and the goals of their union/labour council, while also considering the unique circumstances and perspectives of their membership.

Participant Registration – English – Group 2

The Issues and You, Deep Dive 2

Provide an in-depth overview of issues to ensure clear understanding to build confidence. Work through how to read and use our message guides to push back on Conservative talking points on our key issues and how to reframe questions to suit our narrative.

Making our Campaign Strategy your Campaign Strategy 2

Using our campaign strategy as an example, solidify understanding of the key aspects of any successful strategy (goals, theory of change, audience, tactics, measurements of success, timelines). Work with participants to develop a framework for their own strategy that supports both the CLC’s campaign and the goals of their union/labour council, while also considering the unique circumstances and perspectives of their membership.

Participant Registration – English – Group 3

The Issues and You, Deep Dive 3

Provide an in-depth overview of issues to ensure clear understanding to build confidence. Work through how to read and use our message guides to push back on Conservative talking points on our key issues and how to reframe questions to suit our narrative.

Empowering Issue-Based Campaigners in Election Campaigns 3

Identify and describe the differences between issue-based campaigns and election campaigns, highlighting how various tactics work better for one or the other. Identify and describe the differences between issue-based volunteers and election volunteers, highlighting the importance of recognizing this difference when trying to convert one into the other. Demonstrate various pathways to convert campaigners, and work with participants to identify which best suits their situation.

Participant Registration – English – Group 4

The Issues and You, Deep Dive 4

Provide an in-depth overview of issues to ensure clear understanding to build confidence. Work through how to read and use our message guides to push back on Conservative talking points on our key issues and how to reframe questions to suit our narrative.

Empowering Issue-Based Campaigners in Election Campaigns 4

Identify and describe the differences between issue-based campaigns and election campaigns, highlighting how various tactics work better for one or the other. Identify and describe the differences between issue-based volunteers and election volunteers, highlighting the importance of recognizing this difference when trying to convert one into the other. Demonstrate various pathways to convert campaigners, and work with participants to identify which best suits their situation.